Exhibitor marketing tools to maximise your ROI
ADF&PCD and PLD Paris is committed to ensuring that as an exhibitor, you maximise your return on investment, generate leads and build strong new relationships through the show.
As an exhibitor, you have access to a range of complimentary marketing and PR tools to help you increase your visibility and drive traffic to your stand – and follow up on leads after the show.
Your My Easyfairs account offers a simple and centralised dashboard to help you manage your online exhibitor profile, invite key customers, download promotional items and much more.
Meanwhile our on-site EasyGo smart badge technology ensures you won’t miss a single lead at the show.
Speak to our marketing team today or log in to your My Easyfairs account to learn more about how ADF&PCD and PLD Paris can help you.
Update your My Easyfairs profile: optimise your participation
How does the Smart Badge work for exhibitors?
Your complimentary marketing and PR tools
Log in to your profile
Brands look to the supplier community for the technical and design innovations that will help them transform their products and meet consumer challenges. Update your profile in My Easyfairs and communicate how your company and products solve your customers’ challenges.
Unique invitation link
Use your unique registration URL to invite your clients and prospects and track who has registered to see you at the show. Add it to your email signature, use on social media and send to clients directly. You can create as many links as you like and track them via your My Easyfairs account.
Download customised digital buttons, show logos and web banners to add to your website and team email signatures. Your personalised banner will include your stand number and is available to download through My Easyfairs.
We will send you 30 complimentary personalised invitations to mail to your most valued clients/prospects to invite them to visit your stand at the exhibition. If you require more please contact us with your requirements.
Spread the word about your participation by using our customised email invitation template to invite your clients and prospects.
Our dedicated PR team will help you secure free editorial in the core industry media both pre- and post-event. Plus, tell us about your product launches, innovations and show offers today and we can include these in the news section of the show website.