Focus On | Bogart innovates in perfumes and enhances synergies with retail network
Bogart has innovated in its perfume and enhances synergies with the retail network.
“We have been passionately reviving the Carven perfumes for eight years, and it is a real success. This year, this beautiful brand will become the group’s leader in terms of turnover. Our main value consists in offering total freedom of creation, while really listening to consumers’ desires, thanks to our retailer expertise,” explains Nicolas Dewitte.
Find out more on:
- Speeding things up with perfumes
- Betting on a new alcohol-free Cologne brand
- Restructuring skincare brands
- Deploying the retail network in the Middle East
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