Coca-Cola releases their first ever paper bottle prototype
Working with Paboco, Coca-Cola are working on creating a bottle made 100% from paper, this is an innovative packaging technology to help achieve a ‘World Without Waste’.
This article explores:
- A new video inviting you into the Coca Cola lab to see their process.
- Coca Cola’s approach to innovation and exploration of different technologies.
- How they aim to achieve their ultimate goal of a World Without Waste.
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Coca-Cola’s stated goal is ‘to aim to collect and recycle a bottle or can for every one we sell by 2030’.