Exhibitor Case Study | Spotlight on DCA Design International Limited
In the lead up to ADF&PCD and PLD Paris 2021, we’re speaking to a number of previous exhibitors who will also be joining us at next year’s show. First up, Dai Sanders, Consumer Sector Manager at DCA Design International Limited speaks to us about how exhibiting at ADF&PCD and PLD Paris has helped developed his business, what he’s most excited about next year’s event, and more.
Why did you choose to exhibit at ADF&PCD and PLD?
As a product design consultancy, we apply our broad range of design development services to a broad range of industry sectors. Aerosols, cosmetics and drinks are all areas in which we have experience so we thought ADF&PCD and PLD would be an ideal forum to showcase what we have to offer. Exhibiting at this show, allowed us to reach out to a very diverse collection of high profile attendees under one roof.
How did exhibiting help you develop your business for 2020?
We are currently in the process of fostering several client relationships as a direct result of connections made with professionals attending our stand. The marketing material prepared specifically for the show also gained a high level of media exposure even when the show had finished, leading to renewed interest from previous clients to start new projects.
What are your highlights from the event?
Although running the stand allowed us to meet and greet new faces, we invited many more members of our own staff to the show so that they could attend the informative talks and seminars. The focus on sustainability was particularly appreciated.
What are you most excited about for next year’s event?
We are fortunate enough to get a lot of repeat business from existing clients or through word of mouth so haven’t felt the need to promote ourselves by exhibiting at shows for a few years. However, the success of last year has highlighted the value that events such as these can bring. We will certainly be encouraging our clients to attend next year’s event too.
What are you presenting or launching at the show next year ?
We have a few new products launched by our clients that we are excited to share.
What are your top tips to make the best out of your time at the event?
I would advise those exhibiting to make the most of the online portal to promote yourself. I would advise those visiting to explore all three areas of ADF, PCD and PLD. You never know where you can be inspired!
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Dai Sanders: “Exhibiting at this show, allowed us to reach out to a very diverse collection of high profile attendees under one roof.”